Recently, writer Adi Pocha released his debut fiction novel titled ‘Behram’s Boat’, published by Leadstart, in Mumbai. The launch event witnessed the presence of Usha Uthup, Farhan Akhtar and other celebrities. Born into a show-biz family, with his aunt being the famous singer – Usha Uthup, his father – a comedian, and his mother a doctor and a singer, Adi Pocha started his writing career as a copy-writer in 1984 and joined Lintas in 1985.
Adi’s love for writing culminated into penning ‘Behram’s Boat’ – which traces the funny, whimsical, and fatally hopeless story of one man as he struggles to build his boat, to end his life on a note of significant achievement. It star Behram Rustomjee, a 65-year-old eccentric Parsi, and reforming alcoholic, who feels he has one last chance at redeeming his hitherto not very noble life: By building a boat that will save his tribe, the Parsis, a people on the verge of extinction. He will build a ship of wood and sail, similar to those that carried his ancestors more than a thousand years ago when they fled from Persia. He will sail this vessel as his forefathers did, but the other way around, from India to Iran! And he will invite 50 young Parsi couples to voyage along with him… and reproduce! …In the hope that at the end of his epic journey, many little Parsi children may be conceived and his race, his kind, his people, will be saved. Unfortunately, his grand idea, his one last shot at leaving something to mark his time on the planet, isn’t exactly well-received.
Adi Pocha, who currently runs his own corporate and documentary filmmaking company, has always thought of writing as his first love. “It took me 5 years to write Behram’s Boat and another 10 years to get it published. It is my labour of love. And I hope that it touches the lives of even a few people in some way,” he said.
The book was highly praised at the launch by the guests for the hard work put in by Pocha. The book is a must-read for everyone. “I read the book in one sitting! I started reading it in the evening and finished at 4:00 am! A fabulous book. Loved it,” said Prahlad Kakar, Ad Film Guru.
When satellite TV was launched in India in 1992, Adi Pocha conceptualized and directed the immensely popular game show, ‘Saanp Seedi’; and went on to create, write, direct and produce India’s first daily soap, ‘Shanti’.
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