FreshToHome, the world’s largest, fully integrated, online consumer brand, for preservative and antibiotic-residue free fresh fish and meat, has closed $104 million in Series D funding with Amazon Smbhav Venture Fund, leading the round. Existing investors in FreshToHome including Iron Pillar, Investcorp, Investment Corporation of Dubai (the principal investment arm of the Government of Dubai), Ascent Capital and others have also participated in this round. New investors joining this round include E20 Investment Ltd, Mount Judi Ventures and Dallah Albaraka. JP Morgan was the placement agent to FreshToHome for the fundraise.
The current funding will strengthen FreshToHome’s mission to make 100% preservative and antibiotic-residue free fish, seafood, and meat accessible and affordable to millions of meat lovers. Launched in 2015, FreshToHome operates in 160+ cities in India and the UAE and offers more than 2,000 certified fresh and chemical-free products.
Shan Kadavil, CEO & Co-founder, FreshToHome said, “We are excited to have Amazon Smbhav Venture Fund lead our Series D funding round. FreshToHome has pioneered the revolution of making 100% preservative and antibiotic-residue free fresh fish, seafood, meat and meat products accessible and affordable to all and that is our biggest USP. We are now a ‘Proficorn’ with operational profitability across the company. As we strive to offer more value to our farmers and fishers, customers, employees and investors, our focus is on profitability and sustainable value creation.”
FreshToHome’s core strengths lie in its brand which is recognized for its quality and consumer trust and in its technology-enabled offering – Commodities Exchange – which empowers over 4,000+ fishers and farmers to electronically auction their produce for sale on www.FreshToHome.com. This process ensures that customers get the best products within 24 – 36 hours of sourcing. Additionally, an end-to-end cold supply chain and 100+ quality checks for standard chemicals, antibiotics, and preservatives, make FreshToHome the most reliable brand for preservative and antibiotic-residue free fresh fish and meat.
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