Celebrating its 125th anniversary of the Godrej Group (1897 -2022), Godrej & Boyce, the flagship company of the Godrej Group, on 9th May, 2022, announced an organisation-wide initiative with a focus on bringing new innovative solutions to market that are not only sustainable and but also boost growth across its key B2B and B2C businesses. Godrej & Boyce plans to double its revenue in the next 5 years. Some of the cornerstones of this growth will be exports and its consumer businesses.
The Company marked this milestone with the launch of a new 125 year commemorative logo that captures its efforts to not only be ‘forward-thinking’ in business but also to be at the ‘cutting edge’ of innovation and sustainability – an identity that honours the history of Godrej & Boyce while focusing on its future.
The logo was first unveiled on the 6th May at its headquarters in Vikhroli, Mumbai and will prominently feature on all collaterals and product packaging through the year. On this occasion, Godrej & Boyce, also launched a book on its founders, Ardeshir and Pirojsha Godrej, with leading graphic novel experts, Amar Chitra Katha to showcase stories from its history to help inspire future generations with stories of courage, perseverance, nation building, agility, innovation and more. Godrej & Boyce also launched a virtual tour of the Godrej Archives that uses AR and VR to provide visitors with a unique experience of Godrej’s 125 years rich legacy.
Godrej & Boyce (‘G&B’), a Godrej Group company, was founded in 1897, and has contributed to India’s journey of self-reliance through manufacturing. G&B patented the world’s first springless lock and since then, has diversified into 14 businesses across various sectors from Security, Furniture, Aerospace to Infrastructure and Defence. Godrej is one of India’s most trusted brands serving over 1.1bn customers worldwide daily.